What does this mean?
Guarantee the representation of minority groups in leadership positions, with specific gender equality and racial equality targets:
- By 2023, increase hiring of black talent by 40%, achieving representativeness of at least 50%;
- By 2023, have at least 25% black corporate leaders;
- By 2025, have 30% of women occupying senior leadership positions; and
- By 2025, have at least 50% women in director-level positions.
Expand the participation of talents from minority groups in Boticário Group corporate leadership, ensuring representation and expression in positions commanding decision making and business impact.

Our essence
We believe in the beauty of relationships and we see, in practice, how diverse minds enrich debate and decision making.

Minority groups
Our diversity strategy permeates five dimensions: gender, race and ethnic origin, persons with disabilities, LGBTI+ and generations.

Doing more
Although we have made progress in pursuit of equality, we want to go further on our diversity journey. This implies close attention throughout the business, taking special care with communication, education, culture and the entire employee journey.
What is the future vision?
By 2030, we will guarantee that minority groups will be represented in leadership roles in proportion to the profile of the Brazilian population.